How to sell Drupal UX $$$

Session Speaker(s): 
Sunday, November 9 2014
Time: 2:30pm - 3:30pm

I am a user experience researcher and Drupal content strategist. Every time I present a session on UX for Drupal, half a dozen folks come up to me afterwards and say, "so, this is all really awesome stuff and I am personally fully sold on UX, but how do I get buy-in from real clients / stakeholders / my boss?"

This session is for all of you who want to include UX in your projects but need to get someone to pay for it... How to sell user experience design for Drupal projects:

✓ Understand your audience 
✓ Have a UX sales plan
✓ How to show how UX impacts the bottom line
✓ How to create a UX sales kit
✓ Demonstrating how UX solves Drupal problems
✓ Euphemisms for UX work
✓ Finding UX champions